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What is National Cupcake Day?

National Cupcake Day presented by Milk-Bone® and Robin Hood® is a coordinated Canadian event to support local shelters, SPCA’s, and Humane Societies.

Register online and download everything you need to make your National Cupcake Day fundraising a success.  Encourage everyone you know to donate in support of animals!

When is National Cupcake Day?

National Cupcake Day is officially Monday, February 28, 2022, but you can celerbate any day in January or February!

How can I support my local SPCA, Humane Society or Shelter?

When you register for National Cupcake Day, you will have the opportunity to choose any one of our participating societies to receive all of your proceeds. If your local shelter is not listed, please have them contact us to see if we may be able to include them next year.

Do I have to bake cupcakes to support National Cupcake Day?

Not a fan of cupcakes? No problem!  Bake (or buy) cookies, cakepops, pupcakes (can't forget about the dogs) or a healthy alternative! Imagine fruit served in little muffin tin liners.. too cute! The possibilities are endless!

This event can be as creative as you want it to be! Host cupcake decorating competitions, come up with amazing new recipes, or do whatever you can think of to help the animals!

What is a Personal Fundraising Centre?

Your Personal Fundraising Centre is your online fundraising headquarters and contains all the tools you need to connect with your supporters, receive donations and track your progress. Send emails (we even have email templates for you to use!), or post on social media and personalize your page with stories, pictures, and videos. 

Your Personal Fundraising Page is totally safe and secure and it’s the most convenient for everyone!

Can I fundraise on a team?

Yes, squad up! When you register, you can select to register as a part of a team. When you do so, you will create both a National Cupcake Day Team Personal Fundraising Page, as well as an Individual Personal Fundraising Page. You can use the Team Personal Fundraising Page to track team fundraising and ask your friends, family and colleagues to join you.

What is the minimum age requirement? Can my kids fundraise?

We welcome bakers of all ages to participate in National Cupcake Day with the approval and help of a parent or guardian. When your youth registers, they will need to electronically sign a waiver indicating they have your permission to participate in the event.

Have a question that hasn’t been answered here?

Feel free to contact our National Cupcake Day Headquarters at, 1.888.668.7722 ext 332. We are here for you by phone Monday to Friday 8:00am to 4:00pm EST. If you call outside of business hours, simply leave a voicemail and we will get back to you as soon as possible.